Hi, I’m Jim.
I worked in the kibble industry for years before I founded Nextrition.
And during this time, I learned the ugly truth behind how kibble is made and marketed to pet parents.
I saw how the high heat and steam used to make kibble burns off many of the nutrients and natural flavor.
I noticed how kibble bloats inside your dog’s tummy, taking forever to break down and digest.
And the more I learned, the more I felt like there had to be a better way.
Unfortunately, it felt like the only other options I knew of were way too expensive and/or inconvenient for pet parents.
My journey to find a better option led me overseas and around the world, where I discovered the cold-pressed method of making dog food.
I knew this was what I was looking for when I learned about the digestive and nutritional benefits to our furry family members. Plus, the food is convenient to feed and less expensive than many non-kibble food options.
It didn’t take me long to realize that to bring this vision to life, I needed to build my own small facility so that I could ensure the quality of the food (most small companies produce their products with existing manufacturers).
So, I’ve established our facility at the base of the Rocky Mountains in scenic Ogden, Utah.
But I didn’t stop there.
I’ve hand-picked experts to help and ensure we are creating safe and healthy recipes made from real meat, healthy grains, fruits and vegetables.
Most importantly, I have partnered with Dr. Ruth MacPete, one of America’s leading veterinarians.
I’m working closely with this team to make our high-quality, digestion-friendly, cold-pressed dog food available to purchase as soon as possible.
I believe Nextrition is the future of dog food and would love for you to join me on this journey.
President & Founder